TNS ICAP provides companies in the financial sector with critical marketing intelligence they need to ensure profitability and success of their business.
Becoming more competitive
In the financial services industry, improving the bottom line starts with improving the performance of your products, service and customer relationships. And that means having the best possible marketing information on which to base your product and brand decision-making.
Whether your business is banking, credit unions, insurance, credit cards, asset management or stocks, our financial services specialists offer experience-based sector expertise and an in-depth understanding of the issues that drive your business.
Specialist insights
TNS ICAP understands the issues facing the financial services sector - commoditisation and the need for brand differentiation, globalisation, price pressure, the impact of technology, increased regulatory pressure and empowerment of consumers.
Whether your business is banking, credit unions, insurance, credit cards, asset management or stocks, our financial services specialists offer experience-based sector expertise and an in-depth understanding of the issues that drive your business.
Contact
Quantitative Research
Elias Manousos
TNS ICAP
154a Sevastoupoleos Str
Athens 11526
